Primary-source rule
Pricing, plan names, feature availability, trials and affiliate terms are unstable commercial facts. We verify them against first-party product or support documentation when drafting or materially updating a page.
No fake testing
We do not write “we tested”, “we used”, conversion claims, revenue claims or performance guarantees unless supporting evidence exists. A research-based review is written as research, not fictional hands-on experience.
Comparisons
A comparison should identify different operating models, not force every competitor into one score. Pricing structures, contact limits, seats, usage fees, onboarding and add-ons can make simplistic tables misleading.
Corrections
Software changes quickly. If a factual claim is out of date, we update the existing page when the search intent is unchanged rather than creating a duplicate article.